Open Letter of Protest to the Presidents of Target Corp., Gregg Steinhafel and of Amazon.com, Jeffrey P. Bezos

October 16, 2009

Mr. Jeffrey P. Bezos
Amazon.com, Presidente, Chief Executive Officer and Chairman of the Board

Mr. Gregg Steinhafel
Target Corp., Chairman, President and Chief Executive Officer

Dear Messieurs Bezos and Steinhafel:

We have seen with disgust the promotion in your respective websites of an "Adult Illegal Alien Costume One Size". We are attaching pdf files of your advertisement, in case you are not familiar with the items. The links are:


As you can see the costume is a prison-like suit in bright orange, including an alien face costume and a large "green card" card. This is obviously making reference to the widespread criminalization by the media and the government of undocumented workers. You are contributing by trivializing a serious, delicate and sensitive matter to bigotry and anti-immigrant sentiments in the United States.

We find this situation offensive and insulting to nearly 12 million undocumented workers and their families who suffer daily from persecution, victimization and exploitation. Ridiculing their character is one more insult to human beings whose only crime is to seek jobs to survive.

It is possible that many among the 12 millions are customers of your stores or even workers in your stores.

We demand that you immediately withdraw the items from advertisement and selling. We also demand that you conduct an investigation to find within your companies those responsible for marketing such degrading outfits.

If these requests are not met, we will consider calling for a boycott of both your stores.


Sergio Reyes
Boston May Day Committee
55 Harrison Avenue, Boston, MA 02118

Amazon.com contact information:
Investor Relations
P.O. Box 81226
Seattle, WA 98108-1226
Phone: (206) 266-2171
Fax: (206) 266-1355
E-mail: ir@amazon.com

TARGET contact information:
Investor Relations
Target Corporation
1000 Nicollet Mall
Minneapolis, MN 55403
E-mail: investorrelations@target.com